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Monday, January 7, 2013

Live! with Michael Reese

A variable annuity is a popular product for investing retirement income. However, thousands of similar looking
variable annuity products are being offered by hundreds of financial service companies. How can a sales representative achieve meaningful product differentiation to increase the sales of his variable annuities?







By identifying key constructs that influence retirement investment decisions...and using them in his sales pitch! And you can watch the wamma-jamma happen in person on January 22 at the Grand Traverse Resort.

"They buy based upon emotions! Emotions of fear, anger and greed."

Initial Set of Emotions
Fear
Regret
Myopia
Optimism
Pessimism
Obsessiveness
Aggressiveness
Anxiety
Susceptibility
Impatience
Complacency

Establish Construct Validity (sales pitch)

Final Set of Emotions


Fear
Regret
Inertia
(Obsessiveness + Complacency)
Aggressiveness
Susceptibility

Live! with Michael Reese
 (Retiring Well with Michael Reese-Grand Traverse Resort)

Here's the pitch:

You and up to one guest (don't want a pack of biddies, just a couple timid old ladies) are warmly invested (this is not a typo-it actually appears like this on Reese's web site) to attend a  Complimentary Group Discussion in Traverse City, Michigan with TV show host, Michael Reese of “Retiring Well,” to provide information and education about different ways you can achieve your financial goals.

This event is by invitation only. (Except that everyone can find the link online.) Please guarantee your reservation today by filling out the form at the bottom of this page.

Leave Your Checkbook at Home, This is a Conversation, Not a Sales Pitch (Really? I was born at night, but not last night!)
Protecting and Enhancing Your Retirement Security in Turbulent Times (Here comes the emotional/fear portion of our show, ladies and ladies)

Are you positioned to enjoy financial security, regardless of market or economic conditions?

Critical topics to be covered:
  • How you can “WIN” with your retirement no matter what the folks in Washington try to do.
  • The five core areas of planning that you MUST address, especially in these economic times.
  • How to protect your retirement plan values while the government tries to get a bigger cut.
PlusŠ you’ll also learn:
  • The greatest tax strategy that no one seems to talk about.
  • Why the government may never balance the budget again, and what it means to you.
  • Why inflation is almost unstoppable, and ways to protect and prepare yourself.
  • How to generate a stable retirement income that you cannot outlive, even in an unstable economy.
  • The #1 mistake a retiree can make that threatens your financial security ‹and the media tells you to do it!
ONE NIGHT ONLY!
Tuesday, January 22, 2013 at the Grand Traverse Resort Beginning at 6:00 PM (Please arrive by 5:50 PM) (Arrive early so that our parking lot spotters can scope out the cars to see who might have the most dough!)100 Grand Traverse Village Blvd. Acme, Michigan 49610

Seating is limited, so reserve your seat today! Fill out the quick form below and we’ll be in contact with you shortly to confirm your reservation.

Special Note: Topics discussed at this event are best suited for investors with $250,000 or more in their retirement accounts. (In other words, the ripest berry has the sweetest juice) Financial advisors, insurance agents, attorneys and accountants are welcome to attend this event. Please call this special line to reserve your seat: (231) 995-9575.

Retiring Well with Michael Reese

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